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Unicorn strengthens its leadership team - new hire

1 Oct 2025

Lisa Fredriksen joins as Head of Real Estate & Development

Oslo / London – October 2025

Unicorn Hospitality Group is proud to announce the appointment of Lisa Fredriksen as Head of Real Estate & Development, marking an important step in the company’s European expansion and growth strategy.

With more than 20 years of experience across banking, real estate, and hospitality development, Lisa brings a strong combination of analytical skill and strategic insight. She has worked on a wide range of projects across the Nordics and Europe, including real-estate structuring, investment, and hotel development for both private investors and institutional clients.

In her new role, Lisa will lead Unicorn’s initiatives within operator search, new hotel openings, and real-estate partnerships — connecting owners, brands, and investors in smarter, more collaborative ways. Her appointment further strengthens Unicorn’s ambition to become the go-to partner for Hotel Operations-as-a-Service (HOaaS) and turnkey hospitality solutions across Europe.

“Hospitality is evolving fast, and we believe the winners will be those who can unlock opportunities across brands, real estate, and operations in new ways,” says Lars F. Lindo, Founder & Chief Unicorn.“With Lisa’s expertise and leadership, Unicorn is taking an important step toward that vision.”

Lisa will work closely with CEO Kjersti Ulstein and the group’s senior management team, supporting Unicorn’s development activities in existing and new markets.

  © 2025 UHG - Unicorn Hospitality Group 

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