Real Estate & Advisory
Unlocking value across brands, real estate and operations
We believe the future of hospitality belongs to those who connect brands, real estate, and operations in smarter, more flexible ways.
With newly added senior expertise and a clear vision for growth, Unicorn Hospitality Group is stepping into that space with confidence.
The world of hospitality never stands still
Investors and developers are increasingly turning to hotels, serviced living, and lifestyle concepts as stable yet exciting asset classes.
But long-term success begins before opening day — it starts with the right brand, the right operator, and the right structure.
That’s where Unicorn comes in.
Drawing on decades of European real-estate and hospitality experience, we help owners and investors navigate a crowded landscape of brands and management models to find the partnership that fits.
Our approach is analytical yet practical: we focus on aligning commercial goals, operational capability, and guest experience from day one.
We don’t just fill spaces.
We build partnerships that last.
What we do
Brand & Concept Alignment
Identify the brand or concept that best complements your asset, market, and investment strategy.
Operator & Franchisor Search
Access a vetted network of qualified operators, management companies, and franchisors across Europe.
Deal Structuring & Negotiation
Support through every stage — from Heads of Terms to signed lease, management, franchise, or licence agreements.
Contract Review & Balancing Interests
Ensure agreements reflect a fair distribution of risk and reward for both owner and operator.
Dispute Support
When challenges arise, we assist with mediation, arbitration, or litigation support to protect long-term value.
Why partner with Unicorn
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Deep understanding of European lease, management and franchise structures
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Experience drawn from assignments across multiple markets and asset classes
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Proven collaboration with international hotel chains and emerging lifestyle brands
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Transparent, structured processes tailored to each project
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A pan-European network ready to support your expansion
Unicorn acts as the bridge between investors and operators, combining strategic insight with operational know-how to unlock sustainable growth.
HOaaS – Hotel Operations as a Service
Sometimes the best operator is us.
Through our HOaaS model, Unicorn can assume full operational responsibility for your hotel — under your chosen brand — providing a seamless solution from opening strategy to daily housekeeping, maintenance, F&B, and guest experience.
Think of it as plug-and-play operations: your vision, powered by our expertise.
Contact
Lisa Fredriksen
Head of Real Estate & Development
